Transitional nuances between CV & OG matter The southern regions have finished, and the transition into Nayarit is complete with Ataulfos, but round fruit tightens up on the organic side as Nayarit fruit takes its sweet time readying. Make no mistake: conventional markets will also be constricted for a few weeks with the same issue,…
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Today’s crop report echoes the early season’s lack of clarity It’s true—fruit has been rolling sweetly since we passed the Easter shutdowns just like we said it would. There’s ample supply, all sizes, and pricing seems to be lining up rather nicely for our upcoming Summer Mango Mania. So what’s the problem? The problem is—once…
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EDJ ( el original) open, Nayarit Ataulfos coming, Summer Mango Mania ahead! Despite persistent challenges, conversations with consumers and distributors revealed a remarkable discovery: significant #MangoJoy is driving consistent, profitable sales of #MuchosMangoes despite the many complexities. Shoppers remain excited despite tariff scares, higher prices and climate-change induced unpredictability. My latest crop report covers the…
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