Groundhog Day

By Nissa | May 12, 2025

Today’s crop report echoes the early season’s lack of clarity It’s true—fruit has been rolling sweetly since we passed the Easter shutdowns just like we said it would. There’s ample supply, all sizes, and pricing seems to be lining up  rather nicely for our upcoming Summer Mango Mania. So what’s the problem? The problem is—once…

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Mango Transition North

By Nissa | April 29, 2025

EDJ ( el original) open, Nayarit Ataulfos coming, Summer Mango Mania ahead! Despite persistent challenges, conversations with consumers and distributors revealed a remarkable discovery: significant #MangoJoy is driving consistent, profitable sales of #MuchosMangoes despite the many complexities. Shoppers remain excited despite tariff scares, higher prices and climate-change induced unpredictability. My latest crop report covers the…

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Cinco De Mayo Mango Merchandising

By Nissa | April 16, 2025

An Interview with Brian Dey Senior Merchandiser & Natural Stores Coordinator, Four Seasons Produce, Inc. While it’s true that Cinco De Mayo is less a real holiday in Mexico and more a symbolic celebratory event for Americans, there is a significant rich history behind the day and how it has come to honor the Mexican…

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