EDJ ( el original) open, Nayarit Ataulfos coming, Summer Mango Mania ahead! Despite persistent challenges, conversations with consumers and distributors revealed a remarkable discovery: significant #MangoJoy is driving consistent, profitable sales of #MuchosMangoes despite the many complexities. Shoppers remain excited despite tariff scares, higher prices and climate-change induced unpredictability. My latest crop report covers the…
Read MoreAn Interview with Brian Dey Senior Merchandiser & Natural Stores Coordinator, Four Seasons Produce, Inc. While it’s true that Cinco De Mayo is less a real holiday in Mexico and more a symbolic celebratory event for Americans, there is a significant rich history behind the day and how it has come to honor the Mexican…
Read MoreLess juice in the current squeeze — a timely reminder about fruit and finance In my many years working for global farmers—with the twofold aim of generating real income to build sustainable systems of selling and pleasing consumers with flavor-filled offerings—I’ve heard a lot about the value of the dollar. As a global traveler, I’ve…
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